We will tell by what parameters we choose a platform for such events, what we pay attention to:
- Give preference to the site in the central part of town with parking.
- Check whether there is a spacious hall where you can organize a welcome-zone and registration area (this is different space). The registration area should be comfortable, with the right amount of staff. It is desirable that the promotional materials for distribution were not visible to the participants.
- See if it is possible to organize a zone for coffee breaks. It should be spacious, with the right number of cocktail tables.
- We assess whether there is space for a brand-wall, a press-wall, or a thematic photo-zone.
Under no circumstances should the photo area be placed on the main aisle or where the width of the aisle is very small. There is a chance that it will be uncomfortable for participants of the event and the photographer. It is important to provide “indentation” for the photographer. By the way, about how to make a cool photo area, we told here.
Be sure to have a projector with a new lamp, not living the last days. In Novosibirsk there are areas where there are duplicate screens – it’s very convenient for participants. There are also sites with LED screens, it looks very impressive.
We try to choose the site with good soft chairs, a powerful air-conditioning system and a good sound.
Bright and creative platform always emphasizes the atmosphere of the event. Such sites in our city a little, but they are. Recently loft spaces, hangar pavilions, and open spaces for summer events have been gaining popularity.
